By: Marilyn L. Davis
“You have the ability to shine and make a mark in some field. Your job is to find your niche, excel, and build a lasting legacy.” ~Roopleen
Understanding Niche Writing
Just what is a niche? It’s your passion and expertise put into writing. Some people believe that a niche will stereotype them. “Oh, another Marilyn Davis article about writing – I’ve read that already.”
It is our job as a writer to make the same subject just as exciting as it was the last time we wrote about it. We can do this as a writer because we are approaching the same topic but from a different perspective or angle this time. When we write from a new viewpoint or add a twist, our readers can then say, “Oh, another Marilyn Davis article about writing, but with a different point of view.”
Writing in Your Niche is Not Limited
I write about addiction and recovery, life lessons, and writing. I find that those topics give me infinite room to explore feelings, thoughts, perceptions, and beliefs. Some would say those are limited topics. I would say they are expansive and allow me to do what I feel compelled to do, write. Writing in those niches will enable me to:
- Distinguish thoughts and feelings for richer writing
- Challenge the status quo
- Take a proactive or reactive position
- Reference life lessons
- Reflect on the past, future, the problem and the solution
- Improve people’s lives
- Simplify the writing process
- Define and refine the art of the article
Niche Writing Often Uses Particular Language
We write about our interests, and those topics often have a language that is individual to that subject, like recovery and writing. Both of those topics has words that are familiar to the readers if they, too, have an interest in the topic.
Sometimes, we want to expand on our usual topics and introduce new material to stay fresh. For instance, I may like flowers and can describe certain things about a tulip. I can even use this precise flower and correlate it to recovery, a topic that I write about often.
However, my reference for tulips is about their tenacity and how that relates to recovery. Someone else might associate tulips and windmills and write a poem. But an authentic tulip aficionado would know:
- Commercial cultivation of the flower began in early Persia somewhere in the 10th century.
- The word tulip, in its English forms such as tulipa or tulipant, entered the language by way of French: tulipe and tulipan.
- Growing tulips from offsets require a year of growth.
- The Netherlands claims 1594 as the official date of the tulip flowering.
- Between 1634 and 1637, tulips were so famous; they became a form of currency in Europe.
Expanding within Your Niche
I can find information about the tulip and include it in this article to make a point. Although it is accurate, it is not authentic to me. It does not represent the language, cadence, tone, or subjects that interest me. More importantly, writers have to use words effectively and authentically to convey their voice and strengthen articles.
Narrow Your Niche and Improve
Writing takes time, energy, and effort to be worthwhile. It also requires reading to learn how to write effectively by learning grammar, syntax, tenses, and all those things most of us have forgotten from high school English. Beyond that, what else does it take?
- Passion or enthusiasm and infatuation for the subject
- Learning more about our topic and researching
- Reading other opinions on the subject – pro and con
- Tentative articles in draft
- Making mistakes
- Improving our craft
When You Find Your Niche
I know that feeling when you realize that you have crossed all the T’s, or the subject and verb agree, and the punctuation is correct. Better still, there are times that the writing seems to flow effortlessly, and you finish the piece and smile.
Relish that moment. It can be eye-opening as well as satisfying. You may just be discovering your niche.
“He excels best in his niche – originality loses its authenticity in one’s efforts to obtain originality.” ~Criss Jami Taking those words to heart, I’ll also make a personal commitment to the serious tulip writers. I will never again encroach on your niche.
Because I know that readers want diversity, consider submitting poetry, flash fiction, writing advice, or short memoirs. There’s always room for more enjoyable reading at Two Drops of Ink.
Two Drops of Ink: The Literary Home for Collaborative Writing